Expert In Digital Marketing

 Certification in Digital Marketing is a higher education program that provides students with advanced knowledge and skills in the field of digital marketing. These programs typically cover topics such as search engine optimization, social media marketing, email marketing, content marketing, data analysis, and more. They may also include hands-on training, case studies, and internships to give students real-world experience. Graduates of a Master's level certification in Digital Marketing program may go on to work in roles such as digital marketing manager, e-commerce manager, or online marketing manager.

Discover how to use Google Adwords to run profitable paid campaigns, including PPC campaigns, Remarketing, video ads, shopping ads, Gmail ads, and many more.

• Overview on Search Engine Marketing
• SEARCH CAMPAIGNS (PPC)
• GOOGLE DISPLAY NETWORK
• SHOPPING & MOBILE ONLY ADS
• CAMPAIGN OPTIMISATION & PERFORMANCE TRACKING
• CUSTOM AUDIENCE & REMARKETING

Discover how to use Google Adwords to run profitable paid campaigns, including PPC campaigns, Remarketing, video ads, shopping ads, Gmail ads, and many more.

• Introduction To SEO
• Technical SEO
• Keyword Research Process
• Content Planning and Creation
• On-Page SEO
• Off-page SEO
• Avoid Negative
• SEO BLACK HAT
• Local SEO
• YouTube SEO
• Analysis
• CUSTOM AUDIENCE & REMARKETING

Digital advertising powers social media platforms. As a result, social media advertising is inexpensive and accessible to people of all income levels. Social media advertising targeting options are also sophisticated. Ads can be tailored to a user's preferences (e.g., likes, posts and clicks). This course deconstructs small business advertising on Facebook, Instagram, and Twitter. This course teaches you how to effectively advertise on three major social media platforms, from basic campaigns to advanced techniques such as lookalike modelling and audience

Introduction od social media 

• Basics of Social Media Marketing
• Facebook Marketing 
• LinkedIn Marketing
• Twitter Marketing
• Instagram,Marketing
• Pinterest Marketing
• Youtube Marketing

WordPress is a free and open source content management system and blogging tool. WordPress can be used to build a conventional blog, but it can also be used to build a typical website for a company or for personal use. This course focuses on using WordPress to build websites. No prior knowledge is required. No matter their prior knowledge, all students can learn WordPress thanks to the course's design.

Web designers use Elementor as their preferred platform to create expert WordPress websites, advance their careers, and expand their businesses.

• Elementor theme 
• Elementor extentions
• Elementor  header
• Elementor  footer
• Elementor widgets

Email marketing is a type of marketing in which you can inform customers on your email list about new products, discounts, and other services. It can also be a soft sell to educate your audience on the value of your brand or to keep them engaged in the interim between purchases.

1. A landing page for lead generation is a web page specifically designed to capture contact information from potential customers, such as their name and email address. These pages are often used as part of a larger lead generation campaign, and typically include a form for visitors to fill out, as well as persuasive messaging and calls-to-action that encourage visitors to provide their contact information. The information collected can then be used to nurture the lead through the sales funnel, with the ultimate goal of converting them into paying customers.

1. Google Search Console is a free tool offered by Google that helps website owners monitor and maintain their website's presence in Google search results. It provides valuable insights about a website's performance, such as which keywords are driving traffic to the site, any crawl errors, and which pages are being indexed by Google. It also allows website owners to submit sitemaps and analyze the performance of their website on various devices and browsers. Overall, it's a useful tool for monitoring and optimizing a website's SEO.

1. Influencer marketing is a form of marketing in which a brand partners with an individual who has a large following on social media or a strong reputation in a particular industry. The influencer then promotes the brand's products or services to their followers, leveraging their credibility and social influence to increase brand awareness and drive sales. Influencer marketing can be effective for reaching specific target audiences and building trust with consumers.

1. Online reputation management (ORM) is the practice of monitoring and influencing the online perception of an individual or organization. This can include monitoring mentions of a brand or individual on social media and other online platforms, and taking steps to address any negative content or perceptions. ORM can also include the use of SEO and other digital marketing tactics to promote positive content and bury negative content. The goal of ORM is to present a positive image of a brand or individual to the public and mitigate the impact of negative content.